state home
design build · manhattan

Residential Decor, Design & Build

core services
01
Tier I.

Decor

Decor, as we practice it, is not a synonym for shopping. It is the discipline of assembling a living environment from objects that hold value — in craft, in provenance, and over time. Every piece we specify is evaluated against three standards: will it be physically sound in twenty years, will it remain aesthetically relevant, and does it represent genuine making by a craftsperson whose work deserves to exist in this home.

Decor
Tier II.

Design

Design is the service for a residence that needs to function differently as well as feel different. The bones may be good — or they may simply be what they are. Either way, this is the scope that resolves the kitchen, the bathrooms, the storage, the lighting, and the systems. When the work is complete, the residence operates the way the client's life actually works.

Design
Tier III.

Build

Build is the service for a residence that needs to be reconceived at the structural level. The kitchen and bathrooms come out. Walls move. Systems are replaced. In some projects, two units are combined into one. The studio leads all design decisions from the first drawing to the completion certificate — and coordinates the licensed team that executes them.

Build
service comparison
02

Scope Comparison Matrix

A quick visual guide to identify the level of architectural intervention included within each service tier.
Service TierFurnitureWallcoveringsMillworkKitchen/BathLightingSystemsStructural
I. Decor
II. Design
III. Build
tier I.

Decor

Investment Range: Starting at 5% of the property value

Project Duration: 12 - 24 weeks

Scope: Complete home styling with custom elements and without structural work

 

Perfect for:

  • New properties needing a complete and tailored aesthetic
  • Existing spaces requiring a sophisticated aesthetic without construction disruption
  • Homeowners seeking immediate, impactful transformation
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tier II.

Design

Investment Range: Starting at 10% of the property value

Project Duration: 6 - 12 months

Scope: Complete home design with enhanced functionality without major structural changes

 

Perfect for:

  • Homes requiring comprehensive space optimization
  • Properties needing layout improvements and flow enhancement
  • Investment properties requiring strategic positioning for maximum market appeal
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tier III.

Build

Investment Range: Starting at 20% of the property value

Project Duration: 12 - 36 months

Scope: Comprehensive home transformation with structural modifications

 

Perfect for:

  • Properties requiring total transformation with space configuration
  • Homes needing comprehensive structural improvements and updates
  • Investment properties requiring complete market repositioning
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portfolio
03

Residential Projects

A chronological timeline layout tracking our high-end architectural assignments across residential developments.
Midtown Penthouse

Murray Hill • 3 600 sq ft Penthouse

Midtown Penthouse

Design | Improvement

Greenwich Village Duplex

Greenwich Village • 2 200 sq ft Duplex

Greenwich Village Duplex

Design | Upgrade

Financial District High-Rise

Financial District • 3 600 sq ft Penthouse

Financial District High-Rise

Decor | Curation

Soho Penthouse

SoHo • 2 000 sq ft Penthouse

Soho Penthouse

Build | Remodeling

Image Pending

Tribeca • 2 900 sq ft Condominium

Tribeca High-Rise

Decor | Curation

Midtown High-Rise

Hell's Kitchen • 2 200 sq ft Condominium

Midtown High-Rise

Design | Improvement

West Village Penthouse

West Village • 2 800 sq ft Condominium

West Village Penthouse

Decor | Bespoke

Upper West Side Penthouse

Manhattan • 2 200 sq ft Landmark

Upper West Side Penthouse

Build | Renovation

Williamsburg Penthouse

Manhattan • 2 600 sq ft Penthouse

Williamsburg Penthouse

Design | Upgrade

Upper East Side Landmark

Manhattan • 4 500 sq ft Duplex

Upper East Side Landmark

Build | Remodeling

intelligence
04

The Knowledge Wiki.

browse all insights
Navigating Co-op Board Approval in Manhattan: The Complete Process Playbook
process and method

Navigating Co-op Board Approval in Manhattan: The Complete Process Playbook

The five-phase process for board approval: pre-design audit, design development, board submission, board review, and approval execution. What boards actually require, what gets rejected, and realistic timelines.

read article
NYCID
building typology

The Building Is the First Client: Manhattan Residential Typology as a Design Framework

Before finishes, before furniture, before any design decision, there is the building. The five typologies of Manhattan’s premier residential addresses — Pre-War Classical, New Classical, Starchitect Contemporary, Historic Conversion, and Luxury Contemporary — each makes specific demands. Understanding them is not preparation for design. It is design.

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NYCID
building typology

The Five Building Types in Manhattan and What They Mean for Design

Pre-war co-op, post-war co-op, glass tower, townhouse, loft — each building type imposes a distinct set of constraints, proportions, and material logic. Understanding which type you are working in determines every design decision that follows.

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the studio
05
About Us
Erika Flugger, Principal & Founder of NYC Interior Design
PHILOSOPHY

About Us

Erika Flugger, founder of NYC Interior Design, is a passionate designer with 20 years of experience in interior design, interior architecture, and project development in Manhattan. She understands that the power of design goes beyond mere aesthetics when creating tailored homes that celebrate and enrich the lives of their owners with designs that are authentic, crafted, and meaningful.

Erika envisions a future where interior design transforms people’s lives and creates lasting legacies, locally and around the world. Her vision is a world where conscious design is the norm and where every home tells the unique story of its owners’ journey, today’s skillful artistry, and the enduring power of the human spirit. This commitment to enduring value and legacy is the foundation of NYC Interior Design.

handcrafted furniture
06
Interactive Directory Index
08
DESIGN FOOTPRINT · DESIGN TERRITORIES

Manhattan Exclusive
Neighborhoods

A comprehensive directory of Manhattan interior design intelligence, historic building stock parameters, and co-op renovation board execution processes across distinct regions.

8Regions
31Neighborhoods
neighborhoods

Let's start your next chapter: The Design Process

Our multi-phase process ensures every detail is captured: from the initial concept and design development to board submission, project management, and final execution. We create spaces that are as functional as they are beautiful.

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Studio Atmosphere
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